Join us for a 90-minute seminar designed for Washington wineries considering expanding their reach through distribution. This session will provide an overview of the U.S. wine distribution system, including the 3-tier model, legal considerations, and the pros and cons of direct-to-consumer versus wholesale distribution. Attendees will learn how to assess their winery's readiness for distribution, identify potential partners, and develop effective strategies to pitch and negotiate with distributors. The seminar will also cover best practices for managing distributor relationships and growing market presence, making it an essential resource for wineries ready to take their business to the next level.